Implementing BS 8878 step 2: Accessible to whom? Audiences, trade-offs and Inclusive design

Your audience are the people who will make your site successful or not. They are your most important stakeholders, and your only way of managing them is to try to understand their needs and desires and find some way of meeting them through your site. Ensuring that as many people in your primary and secondary audiences can use your website, whatever their abilities or disabilities, is a great way of maximising your customer base. But it’s not possible to create a website that includes absolutely everybody. So how do you balance that ideal with what’s practical…

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Ready to launch? How BS 8878 helped this SME’s website get off the ground

If you have no money and need a website for your business right now, does BS8878 help at all, or is it just another ‘nice to have, if I had the time’? Here’s my answer as a series of blogs on the decisions I’ve taken in creating the Hassell Inclusion website. Part one deals with how BS8878 can help you work out how complete your site needs to be before you can put it out there and get yourself a web presence, without making that presence so half-hearted as to score an own goal before you’ve even started…

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Real-world accessibility insight: Why you should read the Hassell Inclusion blog

Today sees the official launch of the v1.0 website for my new business, Hassell Inclusion. Having left the BBC at the end of July after 9 years, I’m genuinely excited about the opportunity to share the huge amount of experience I was honoured to pick up there more freely than I’ve been able to in the past. On the website you can find the vision for the company and the services that we provide. Part of that vision is continuing the blogging I started when I was at the BBC…

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Welcome to Hassell Inclusion

Hassell Inclusion is an inclusion and accessibility consultancy founded and directed by internationally renowned accessibility expert Professor Jonathan Hassell. Hassell Inclusion provides: strategic thought-leadership in inclusion and accessibility; training and consultancy to embed inclusion in organisations’ business-as-usual processes; leadership to set national and international inclusion standards; and facilitation of innovation in inclusion.